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2021. 11 

In early November, 'PlayDapp', a blockchain game service platform, presented an advertisement campaign that filled Times Square’s iconic billboards while attending 'NFT.NYC', the world's largest non-fungible token conference held in New York, USA. The advertisement used all four screens of the 'One Times Square', a 25-story building with a height of 111m and boasts a total area of ​​1,081 square meters. One Times Square is famous for its New Year's countdown and ball-drop events and is known as the most iconic landmark in Times Square. In the advertisement, ‘Are you Ready? Play to Earn! The phrase ‘PlayDapp’ was inserted to symbolize the pouring of PlayDapp tokens (PLA, PLA) from a height of 111 meters. This is interpreted as meaning ‘make money while playing’ through P2E games serviced by PlayDapp. [More]

On November 4th (New York, USA), PlayDapp Business Manager Sang Chung participated as a speaker at the world's largest non-fungible token (NFT) conference 'NFT.NYC' held at the Palladium, Times Square in New York. On this day, Sang Chung, Head of PlayDapp Business, explained the interoperability of game items using blockchain and the impact of the Play to One (P2E) model on the game, focusing on the P2E case of Along with the Gods: Knights of the Dawn.

“‘Along with the Gods: Knights of Dawn’ to which PlayDapp, which applied the P2E model on the 27th October, is receiving a lot of attention in Southeast Asia and Latin America," Chung said. "As a result, DAU (Daily Active Users) increased 1,507% and in-game sales increased 2,239%."

We need to pay attention to the growth potential of the P2E model, which has become a global trend, said Sang Chung, head of PlayDapp Business. "We hope other game developers will also face new business opportunities that have not been experienced in the legacy game environment through PlayDapp's SDK and P2E business models." Meanwhile, PlayDapp is drawing keen attention by applying a P2E model that provides up to 5 PLA as a daily reward when a user who plays with God stakes the PlayDapp Town PLAYZ NFT and performs a daily mission, and provides up to 5,000 PLA as a reward depending on the results of the weekly PVP tournament. [More] 

PlayDapp has signed a joint business contract with ITSB to expand the blockchain game ecosystem. Through this contract, the two companies plan to actively advance into the North American market through the ITSB US branch recently established in Irvine, California, as well as in Korea. In particular, PlayDapp will supply ‘blockchain plug-ins’ specialized for blockchain game services to GamePot, and NaverCloud and ITSB will introduce blockchain plug-in services within GamePot. ITSB actively encourages the introduction of blockchain technology for 50 domestic developers using game pods such as Ragnarok and RohanM, and further strengthens the expansion of the blockchain game ecosystem by targeting the North American market with a high understanding of blockchain games.

■ PlayDpap in NFT.NYC 

■ Other Major News
Recently, the blockchain-based Play to Earn (P2E) model is causing a major change in the game industry. With the widespread adoption of blockchain-based P2E models, the game industry, which has been centered on Pay to Win (P2W) models for years, is evolving by establishing a symbiotic relationship where users can earn money through games. We investigated the steps of domestic companies that have adopted the blockchain-based P2E model, such as Wemade, PlayDapp, and Gamevil, and what kind of future they are envisioning.
※ 11/07 Economist reporter, Won Tae-young: "money-making game craze... Domestic game companies, NFT grating challenge
PlayDapp is gaining great popularity in the global market with the launch of ‘Along with the Gods’ P2E server. ‘Along with the Gods’ is a strategy RPG where you can create your own hero corps with 5 different skill types and over 100 heroes to collect, and enjoy various battle contents such as ▶Dungeon Crawl ▶Boss Raid ▶Duel Arena. Character stats can be increased by combining rune sets with various effects, and in the case of a high rarity Ancient Heroes and 6-star runes, they can be converted into an NFT.
※ 11/09 Reported by Jeong Dong-jin of Naewae Economic TV
Although PlayDapp (PLA) started small, it has grown into a complete project. It is evaluated that PlayDapp has developed a two-track strategy with SuperTree in the blockchain and game business, making PlayDapp a fruitful project. PlayDapp PLA is listed on a total of 9 exchanges, and trading pairs exist in Bitcoin (BTC), Ethereum (ETH), Tether (USDT), and Korean Won (KRW). In particular, it is the only domestic project that has entered Coinbase, and its strength is that it can be traded in USD as the key currency.
※ 11/07 Reporter Lee Dae-ho of E-Daily: Non Replaceable Tokens "There's a reason why New York was heated... explosive growth
An event to gauge the boom in the NFT market was held at several locations near Times Square in New York, USA from the 1st to the 5th (Eastern Time). In Korea, PlayDapp, a blockchain game platform company, participated as the only general exhibition (B2C) and business consulting (B2B) booth. Participated for 2 years in a row. Last year's event was about 120 speakers and 460 attendees. PlayDapp said, “As the NFT market has grown tremendously in one year, more than 500 speakers (speakers) and 5,000 attendees gathered this year.”
■ PlayDapp Token 'PLA' is available on